The palette of the season, 549 colours wide. Hover for the value and where it is from.
Reached for most by Hospitality (2.1×), Play (1.9×), Events (1.7×), Culture (1.6×).
Reached for most by Photography (2×), Institutions (1.9×), Architecture (1.6×), Corporate (1.4×).
Reached for most by Architecture (2.6×), Property (2×), Photography (2×), Corporate (1.6×).
Reached for most by Architecture (3×), Photography (2.6×), Film & TV (2.3×), Culture (2.2×).
Percentages are the share of 714 confirmed winners carrying each trait. The multiplier next to a genre is how much more often that kind of site uses it than winners generally do, so 2.0× means twice as likely. Palettes are real values sampled off the sites that use the trait.
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