7.78 out of 10 · Site of the Day - Oct 29, 2015 · Promotional · Web & Interactive · Animation
“To raise awareness of Subaru's environmental history, we turned the classic timeline into a perfect metaphor: the rings of a tree. Creating a simple yet beautifully immersive experience.”
Every entry is marked out of 10 on four criteria, weighted as shown. Zero Landfill took 7.78 overall, strongest on creativity and weakest on usability. How the scoring works.