“Active Hop is a new generation of functional drinks, each with a distinct identity and purpose, created to enhance well-being through natural ingredients.”
The verdict
Every entry is marked out of 10 on four criteria, weighted as shown. ActiveHop took 7.24 overall, strongest on creativity and weakest on usability. How the scoring works.
The build
Alongside the jury, the work underneath is marked separately, and scored 7.05. Accessibility is the lowest of these on three winners in five, and it is the mark that separates careful work from merely impressive work.
Colour
Sampled from the site by Awwwards. 2 colours.
#000000#FFFFFFRanked either side of this one